I Asked AI to Build a Website... Here’s What It Got Wrong
We’ve all seen them:
The pre-built templates. The drag-and-drop setups. The “just change your colors and logo” websites.
They’re fast. They’re cheap.
And sometimes… they’re totally fine.
But when your website is meant to build trust, showcase your services, and convert visitors into actual clients?
Cookie-cutter just doesn’t cut it.
🧱 What’s a Cookie-Cutter Website?
Think of these as the digital equivalent of a “starter pack”:
- Pre-made templates from platforms like Squarespace, Wix, or WordPress theme marketplaces
- One-size-fits-all layouts designed for anyone (and used by everyone)
- Minimal customization, beyond colors and font swaps
They look polished on the surface – but underneath, they’re not built for your content, your audience, or your goals.
🧠 Why Custom Strategy Matters
Here’s what a custom-built website can do that a template never will:
1. Tailored Messaging
Your audience doesn’t want generic fluff – they want to know you get them.
Custom copywriting and layout decisions speak directly to your ideal clients.
2. UX That Converts
Conversion = clicks, calls, sales, and sign-ups.
Custom design lets you guide people to take action, not just admire a pretty homepage.
3. Flexibility & Scalability
Need a service booking system? A quote form with logic? A custom gallery or interactive map?
Templates weren’t built for that, but a custom site grows with you.
4. Performance & SEO
Custom sites are lighter, faster, and built with clean code. That means better rankings, better mobile experience, and fewer issues down the road.
😬 But Custom Sounds Expensive…
Not necessarily. I offer flat-rate project pricing and hourly work that’s way more accessible than agency rates – and way more strategic than a random $49 template.
You’re not just buying a website. You’re investing in something that works harder for you – while you work on everything else.
And if you’re not ready for a full custom build?
I offer Website Repair and Strategy Services that improve what you already have – without starting from scratch.
🧠 Final Thoughts
If you just need a digital business card? A template might do.
But if your website is a key part of your business – where leads are captured, trust is built, and money is made – it deserves more than copy-paste design.
✨ Let’s make something that fits you — not everyone else.
